SECTOR · CHARACTER STAYS
AGROTURISMOS & BOUTIQUE HOTELS · MALLORCA
Your finca deserves more than a Booking.com listing. Direct booking websites that return control — and margin — to your property. The aesthetic your estate deserves, the independence your business needs.
THE CHALLENGE
The headline 15% is just the base. With Genius and Visibility Booster, effective commission reaches 30%. On a €200/night room, up to €60 of every night goes to Amsterdam.
→ Direct booking website: that margin stays with you
OTA cancellation rates hit 21.8% — more than double direct bookings (10.6%). Ghost occupancy that throws off your forecast every season.
→ Direct bookings are firmer, longer and carry more extras
In Spain alone, your category gets 2,400 monthly searches — plus 1,300 more for 'hotel boutique Mallorca'. How many does your website capture versus Booking and the portals?
→ SEO and GEO so guests find you, not the intermediary
Since the 2024 CJEU ruling, you can legally offer a better price on your website than on Booking. Most properties still haven't acted. A window open for whoever moves first.
→ Direct pricing strategy + a website that converts that advantage
THE SOLUTION
Frictionless direct booking, real-time calendar and secure payment. Guests book on your site at the best price — no commission in between.
Cinematic photography, stone, olive trees and Mediterranean light. A website worthy of the property you've restored with such care.
German, British, Nordic markets: ES + EN architecture (expandable to DE) with independent SEO per market. 80% of your guests search in their own language.
Ranking for your category searches and citable content for ChatGPT and Perplexity — where your guest already asks which agroturismo to choose.
Day pass, spa, resident offers, tastings, weddings: your website sells everything a Booking listing hides. Extra revenue without intermediaries.
With commission savings from 5-8 direct bookings, the website pays for itself. Everything after is recovered margin.
GALLERY
In agroturismo and boutique hotels, the image is the first night. This is how we structure editorial websites that convey calm, authenticity and the detail that turns a visit into a direct booking.
FOR WHOM
5-30 rooms · inland Mallorca
Websites from €1,500
Family-run, international guests seeking authenticity. Direct booking makes the difference between a good season and an excellent one.
Palma · Sóller · Pollença
Projects €3,000–15,000
They compete against chains with infinite budgets. Their weapon is character — the website must convey it in 3 seconds.
2-5 properties · Balearics
Retainer + continuous evolution
They need an umbrella brand, multi-property booking engine and a digital strategy that scales with the portfolio.
For an agroturismo or boutique hotel, the website must convey the same feeling as crossing the estate gate: authenticity, calm and attention to detail. Investing in it isn't marketing — it's reclaiming control of your most profitable sales channel.
Yes. It's one of our specialities: agroturismos, finca hotels, rural hotels and boutique properties in Mallorca. Editorial websites with direct booking engine, multilingual architecture and local SEO.
A conversation to understand your property, your ideal guest and how many direct bookings you're leaving on the table.
Tell us about your project and we'll connect you on WhatsApp to see your proposal — in 2 minutes
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